Sarah Barrett, writing in Medium:

While there is a lot that IA can learn from actual architecture or city planning, websites aren’t buildings or cities, and they don’t have to work like them. Instead, they should be designed according to the same principles that people’s brains expect from physical experiences.

We have innate skills that allow us to navigate and understand the ‘real’ world. Like physical places, information environments (i.e., websites and apps) are contexts where we can do and learn things.

As a result, it’s natural to want to layer real-world affordances onto digital places. But it’s a naive mistake. Digital can do things physical can’t and vice-versa. Thoughtlessly mimicking real-world affordances in information environments can lead to what Sarah calls “architectural skeuomorphism” — a plague of early web and app UIs.

Conversely, digital’s flexibility makes it easy to inadvertently confound our expectations of things when we experience them in more than one ‘place.’ Sarah offers a great example: a Google Doc document object offers different capabilities depending on where you’re interacting with it within Google’s app ecosystem.

To design more usable systems, we must understand how humans make sense of being in and operating within environments. Sarah offers four specific areas for exploration, and promises a longer-form treatment of each. If you’ve read Living in Information, you’ll know why I’m so excited to see where she’s taking this.

Websites are not living rooms and other lessons for information architecture