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Photo by José Goulão
Services
Design Strong Foundations for Smarter Products
New technologies are changing how people find, understand, and use information. But as businesses move fast to adopt AI, they often overlook a critical piece: how information is structured.
That’s where I come in. With decades of experience in information architecture consulting, I help organizations design systems that make complex information clear, usable, and valuable.
How I help:
- Strategic consulting: I advise leaders on how to structure information to support AI-driven systems, improve decision-making, and future-proof UX.
- Product & web IA: I help make complex digital products and websites easier to navigate, use, and maintain.
- Training: I show teams how to use IA principles to design better products and make better strategic decisions.
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The guide that shaped how businesses structure information.
“Jorge quickly leveled up on a very challenging domain, brought frameworks and methods
to help us understand our situation, and produced both sense and order.”
Cyd Harrell
Consulting Service Design Lead
The Judicial Council of California
Consulting Service Design Lead
The Judicial Council of California
Typical engagements
Every organization is different, so I adapt my approach to fit particular needs. That said, most engagements fall into one of three categories:
- Advisory: Strategic guidance for leadership teams navigating AI adoption, complex product design, or large-scale information management challenges.
- Project-based: Hands-on consulting to design information architectures for digital products, websites, or smart systems.
- Workshops & training: Practical, focused sessions to equip teams with the skills to structure information effectively.
I work directly with in-house teams as well as through trusted partners when additional expertise is required.
