I bring clarity and alignment to UX design projects by using architectural thinking. Over the last 25 years, I’ve architected digital products and “made the complex clear” for Fortune-500 corporations, startups, civic institutions, and non-profits.

Specifically, I help product and design teams:

  • See the big picture. Understand your context and the people you serve.
  • Act strategically. Define clear objectives, paths, and measures for success.
  • Structure navigation systems. Make products more coherent, learnable, and effective.

Jorge quickly leveled up on a very challenging domain, brought frameworks and methods to help us understand our situation, and produced both sense and order.

— Cyd Harrell, Consulting Service Design Lead, The Judicial Council of California

Teaching & Mentoring

Few designers working on information architecture challenges inside organizations have peers to consult with. For the rest, I can provide guidance, direction, and/or lend a sympathetic ear.

Workshops & Keynotes

I’ve delivered keynotes, workshops, and training at major conferences and organizations. My key areas of focus include information architecture, systems thinking, and strategic design. See previous presentations.

Let’s Talk

Please email me if you’d like to explore a collaboration, presentation, or workshop.